IGN All: EA Building Microtransactions Into All Future Games

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EA Building Microtransactions Into All Future Games Feb 27th 2013, 15:11 EA is planning to have microtransactions in all of its future games, according to the company's chief financial officer. Speaking at the Morgan Stanley Technology, Media, and Telecom Conference (via Develop), Blake Jorgensen claimed that the decision was made as a result of users "embracing" the controversial model. "We are building into all of our games the ability to pay for things along the way; to get to a higher level," he explained. "And consumers are enjoying and embracing that way of business." Continue reading…

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