Crossover films are few and far between, and it's not hard to see why. Historically, playing with the intellectual property of others is a right reserved only for the very top tier of the Hollywood aristocracy or those who want Godzilla to fight stuff. Studios hug licenses to their chests like newborns, and before you can splutter "hear me out…," Batman and Shrek's Wild West Adventure is in the waste paper bin.
But 'crossover' now means much more than the traditional Monster vs Monster model popular in the '40s. While the task of bringing established and popular characters together on celluloid is still dizzyingly complex, Marvel's proved that its unique shared universe crossover model can be extremely viable; make a bunch of movies, weave their universes together to build toward inevitable conflict, and then deliver a smashing finale to a group of fans hyped to fever pitch. After The Avengers, it's not difficult to imagine screenwriters Hollywood-over currently writing their fingers into hamburger, throwing our favourite characters into heady cinematic orgies. Marvel's Wolvie n' Spidey Take Manhattan. DC's Batman and The Watchmen: Electric Boogaloo. I have more.
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